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Business Administration (BSAB)

Courses

BSAB 410  Management of Air Cargo  3 Credits (3,0)

This course offers intensive study of the practices and problems of management with respect to air cargo. The importance of air cargo service to the economy, development of the industry, regulation, complexity of the market, carriers, freight forwarders and third party logistics, along with rate and tariff problems, aircraft, terminal facilities, and future prospects are all discussed.
Prerequisites: RSCH 202.

BSAB 412  Airport Planning and Design  3 Credits (3,0)

The principles of airport planning and design are studied. This course covers essential elements of current U.S. and international airport planning and design trends, including airport master planning and layout plans, geometric design and layout of the airfield and terminal facilities, obstruction analysis, signage and lighting, forecasting, airside and landside interface, and capacity and delay effects. The course also focuses on environmental planning, such as hazardous wildlife attractants, airport noise, and compatible land use.
Prerequisites: RSCH 202.

BSAB 415  Airline Management  3 Credits (3,0)

An introduction to the administrative aspects of airline operation and management is provided in this course. Topics include the annual profit plan, uniform system of accounts and reports, demand analysis, scheduling, the theory of pricing, fleet planning, facilities planning, and airline financing.
Prerequisites: MGMT 201 and RSCH 202.

BSAB 418  Airport Administration & Finance  3 Credits (3,0)

The student will be presented with an opportunity for advanced study of the organizational, political, and financial administration of public and private civil use airports. Areas of emphasis include public relations management, safety and security issues, employee organizational structures, financial and accounting strategies, revenue and expense sources, economic impacts of airport operations, airport performance measurement standards, aircraft rescue and firefighting, emergency management, airport dispatch and communications, and current trends and issues of direct concern to airport administrators.
Prerequisites: RSCH 202.

BSAB 426  International Aviation Management  3 Credits (3,0)

The student will perform an investigation of international aviation management and its three elements: the nature of international aviation business; working in a foreign environment; and managing in an international environment.
Prerequisites: RSCH 202.

BSAB 450  Airline/Airport Marketing  3 Credits (3,0)

Students will conduct an investigation of the role of marketing in the aviation/airport industries. Issues covered include consumer segmentation, database management, integrated marketing communications, public relations, vendor relations, and retailing.
Prerequisites: RSCH 202.